We offer services that bring customers to your website which in turn generates leads for the business. Internet marketing is inbound marketing in that we are bringing interested customers to your site and its more than likely that they can be turned into potential customers. Compared to traditional marketing like tradeshows and TV advertising, inbound marketing is measurable. Some of our internet marketing services are
Search Engine Optimization: Making your website search engine friendly is the most important activity that needs to be done to increase traffic. A significant percentage of new customers come to a site through search engines and it is important that your site ranks for well for a set of keywords. There are things that need to be done on the website like placing proper titles etc and also offline, where one needs to create links to your site from relevant websites. Keyword research is the most important part of this exercise wherein we research the words that are used by most people to search and optimize the website for the relevant keywords. If you want us to analyse your website’s current situation from an SEO perspective please email firstname.lastname@example.org with the request. This service is free as an inaugural offer .
Online advertising: Google adwords is the most important online advertising medium in today’s world. Our services help you determine a budget and focus on the keywords that can bring in the most conversion. This is also known as pay per click advertising since you only pay if the customers click the advertisement and come to your website. Your website also needs to be fine tuned for adwords to correctly measure which keywords is the most valuable and hence one can optimize the budget based on that.
Social Media Integration: Having a presence on social media like facebook and linkedIn is imperative for a business to succeed in the online space. We offer social media services which complement your website and improve lead generation. Twitter profiles are created typically to announce new products or an important news. Facebook pages are needed to engage with the customer base and increase customers by creating a loyal fan following. LinkedIn is the business social network where relationships can be created and maintained. From a technology perspective, popular social media sites can be used as an authentication mechanism for visitors accessing your site. This helps in getting the user information about the visitors to your sites as well as creates fool proof authentication mechanism with no additional cost.
Blogs: Custom building a blog to enhance the website experience is a must in today’s world. We can help you in starting a blog and customizing the look and feel of it so that it matches your website. Blogs are important keyword areas which you can use to bring in traffic from the search engines.
Adsense Integration: This service helps you to generate money from your website if your website is a well trafficked website. Google adsense offers money to you, if genuine visitors to your sites click on ads put by them on your site.